Starting with Stonyfield YoKids, organic pioneer lowers sugar and maintains delicious taste, setting example for the category
Londonderry, NH, February 13, 2017 – Known for its longtime commitment to simple, organic ingredients, Stonyfield, the country’s leading organic yogurt maker, today announced a comprehensive plan to reduce added sugar across its portfolio. After more than two years of research, utilizing its extensive proprietary library of culture strains, the living organisms that convert pasteurized milk to yogurt during fermentation, Stonyfield has achieved a formula that reduces tartness and balances the sweetness of yogurt, allowing for sugar reduction without sacrificing taste. Stonyfield YoKids yogurt is already available in stores featuring as much as 40% less sugar than the leading lowfat kids’ yogurt. Stonyfield is working to reduce sugar in all of its yogurt offerings this year and already offers plain, unsweetened options in its Stonyfield YoBaby, Stonyfield Greek and Stonyfield core lines.
“The commitment to reducing sugar across the product portfolio was born from Stonyfield’s mission to continually provide healthier food both for our consumers and the planet,” said Nichole Cirillo, Stonyfield’s newly appointed Mission Director. “We are achieving a lower amount of added sugar in all Stonyfield yogurt without compromising taste or organic standards and are committed to using 25% less sugar as a company this year.”
Giving Kids – and Moms – More Reasons to Believe
Stonyfield’s efforts and advances in sugar reduction provide a better yogurt option for the entire family, starting where it matters most – with yogurt for kids. Always made with USDA organic, non-GMO ingredients, Stonyfield YoKids is available in cups, squeezers and smoothies and now features 9 grams or less of sugar per serving, giving parents another reason to trust Stonyfield to provide the very best yogurt for their families. Stonyfield YoBaby, the #1 pediatrician recommended yogurt for babies 6 months – 2 years among refrigerated yogurts, is already available in a plain, unsweetened formulation – Stonyfield YoBaby Plain.
Sharing the Stonyfield Love with the Entire Family
By the end of Fall 2017 Stonyfield Smooth & Creamy varieties in cups and quarts and lowfat Smoothies will have at least 25% less sugar than previous recipes. And all Stonyfield yogurts will continue to be made with certified organic ingredients – with no artificial flavors or hormones, no preservatives, no toxic persistent pesticides and no GMOs.
“Consumers want to limit the amount of added sugar in their diets, without sacrificing taste and the great benefits of yogurt like calcium, protein and added vitamin D. We’re accomplishing reductions across the portfolio through a committed team who’s finding a better way to deliver all of the nutrition and taste benefits of Stonyfield yogurts with less sugar. Stonyfield remains steadfast in our commitment to providing the very best yogurts, using sustainable practices, that consumers can feel good about feeding their entire family,” mentioned Linda Lee, Chief Marketing Officer.
As the leading organic yogurt maker, Stonyfield takes care with everything it puts into its yogurts and everything it keeps out. By saying no to toxic persistent pesticides, artificial hormones, antibiotics and GMOs, Stonyfield has been saying yes to delicious, healthy food for more than 30 years. With their direct milk supply program, Stonyfield helps to grow the number of organic dairy farms in New England – and through their support of the Wolfe’s Neck Dairy Farmer training program, Stonyfield works to train the next generation of organic farmers.
To learn more about all Stonyfield products and more, visit www.Stonyfield.com.