Here's what people are saying about Gary Hirshberg's Stirring It Up: How to Make Money and Save the World.
...Now, Hirshberg has outlined those beliefs in a new book (hitting book stores in January) called Stirring It Up: How to Make Money and Save the World. On one level, it's a treatise on the need to move away from factory farming and chemical-intensive agriculture. But it's also a look at the learning process Hirshberg went through in building the business—from figuring out the best form of waste management to the challenges that came with getting big. (His decision to sell out to French giant Group Danone wasn't an easy one) In the book, Hirshberg also makes a nod to other companies whose practices he admires, from Patagonia to Wal-Mart.
Yes, there's that element of self-indulgence that emerges when any leader writes about his or her experiences. But it's clear that Hirshberg's convictions aren't forged by the latest marketing campaign...