Stonyfield YoKids Has Improved Taste and Two New Flavors!
Package shows real kids in fun, silly poses
Londonderry, NH (June 23, 2010) - YoKids organic lowfat yogurt from Stonyfield Farm, the world’s leading organic yogurt, (www.stonyfield.com), now offers more of the flavors kids want.
There are two new flavors—Banana Strawberry and Blueberry—and popular YoKids Strawberry and Strawberry Vanilla were improved and made sweeter without increasing any sugar content.
Loved by kids and moms as just real yummy yogurt, YoKids is certified organic. It’s made without the use of antibiotics, synthetic growth hormones or toxic pesticides. It’s 100 percent natural. There are no artificial ingredients, high fructose corn syrup or preservatives.
YoKids helps kids grow strong. It’s made with lowfat milk and is a good source of Calcium and vitamin D. It has 25 percent less sugar per cup than the leading yogurt. YoKids also features Stonyfield’s exclusive probiotic culture blend that enhances digestive and immune health. Plus it is certified kosher and gluten free.
Real photos of kids whose parents work at Stonyfield Farm are featured on the new YoKids packaging. Kids love the silly poses of the kids on the package. One dangles a cherry in front of her nose. Others wear strawberry earrings and fruit sunglasses.
“We’re proud of the realistic, fun look of our new YoKids packaging. Fun, real flavors on the inside and fun, real kids on the outside makes YoKids the ‘real deal’ both inside and out!” said Gary Hirshberg, Stonyfield CE-Yo. “Our new YoKids packages reflect who we are at Stonyfield and the real food we offer in every tasty bite.”
Look for the new YoKids in leading supermarkets and natural foods stores nationwide beginning late July. YoKids comes in two-flavor 6-packs (Strawberry and Banana Strawberry, Blueberry and Strawberry Vanilla).YoKids Squeezers (portable yogurt tubes) are available in 8-packs (Strawberry and Mixed Berry/Cherry). Both have a suggested retail price of $3.49 per pack.
About Stonyfield Farm
Stonyfield Farm, celebrating its 27th year, is the world’s leading organic yogurt company. Its all natural and certified organic yogurt, smoothies, milk, cultured soy, frozen yogurt and ice cream are distributed nationally. The company advocates that healthy food can only come from a healthy planet. Its use of organic ingredients helps keep over 180,000 farm acres free of toxic, persistent pesticides and chemical fertilizers known to contaminate soil, drinking water and food. To help reduce climate change, Stonyfield offsets all of the CO2 emissions generated from its facility energy use. The company also started a nonprofit called Climate Counts (climatecounts.org), which shows people how they can help fight climate change by the way they shop and invest. Stonyfield also donates 10% of its profits to efforts that help protect and restore the Earth. For more information about Stonyfield Farm, its products and initiatives, visit www.stonyfield.com.
Contact:
Sue McGovern for Stonyfield Farm
781-648-7157, sue@mcgov.com
