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When price and product quality are equal, do you prefer brands with an environmental/
social mission?
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Happy Birthday, Earth Day!
Celebrate Earth Day's 35th Birthday |
Earth Day is 35 years old this year!
On one historic day back in 1970, it seems like everyone
in America---old and young, Democrat and Republican, city and country
folk-became aware of and concerned about a planet whose water was polluted,
whose air was dirty, whose soils were in danger.
| Earth Day
1970 was described by the New York Times as |
| “a
national day of observance of environmental problems.” |
More than 20 million people participated in this event that gave birth to
the modern environmental movement.1 They participated in political
rallies and "teach-ins." School children wrote to Congress and picked litter
from roadsides and streambeds. Communities planned elaborate environmentally-focused
festivals and other events sprouted spontaneously.
| American
Heritage Magazine called Earth Day
1970 |
“…one
of the most remarkable happenings
in the history of democracy. ” |
Fueled by the activist energy of that first Earth Day, landmark environmental
legislation soon led to:
- The Environmental Protection
Agency, the federal agency charged with overseeing and enforcing
environmental laws and regulations;
- The Clean
Air Act, which regulates automobile emissions and the release of
acid compounds into our air;
- The Clean
Water Act, which regulates the discharge of pollutants into the
nation’s waters; and
- Safe Drinking
Water Act which sets standards for drinking water quality and oversees
implementation of those standards
Perhaps just as important as these foundational laws, the first Earth Day
helped create a nation of people who care about the planet. Today, two-thirds
of Americans consider themselves actively "pro-environment." Only 4 percent
are considered "unsympathetic" to environmental concerns.2
| "…the stewardship
of our natural resources is the stewardship of the American Dream."
|
President
Bill Clinton,
September 29, 1995,
In awarding the Presidential Medal of Freedom to Senator Gaylord Nelson
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Sources:
1) The Wilderness Society
2) The Wirthlin Report. |
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