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Here’s all the “moos” that’s fit to print
October 2005
In this issue:
- What’s Moo? Why I’m marching in the Virtual March to Stop Global Warming
- What happens at the end of the March?
- Five stops along the March
- So, what is global warming, really?
- Check the state of global warming in your own state
- We’ve gone solar! One more way we’re fighting global warming
- There’s still time to bid with your lid—October 31 deadline
- Inquiring minds, welcome here—Why Gurt wears a monical
- Cooking with culture: Recipes to avoid a personal energy crisis
- Energy booster smoothie
- Fruit blasted smoothie
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Gary Hirshberg |
What's Moo? Why I’m marching in the
Virtual March to Stop Global Warming…
Global warming is here, now and very real. It’s time for our country to start addressing it.
In the early 1970s, I studied climate change with leading scientists. I recognized then, and now, the need to eliminate the idea that humanity can continue to mine the earth’s crust for fossil fuels. There is no such thing as “away” when it comes to releasing carbon into the atmosphere.
I recognized then, and now, that these practices have sentenced our children and grandchildren and our planet to a dismal future of severe and deadly heat waves and droughts; immensely violent and destructive storms; devastation of our farms, forests and fisheries; and the complete disappearance of low lying coastal lands on which many of the poorest and most vulnerable of our fellow humans live.
I recognized then, and now, that we need a different economic model that rewards conservation, use of renewable energy, and activities that offset carbon emissions. At Stonyfield Farm we’ve proven that business can be part of the solution. I am marching to share our hopeful model for environmentally responsible commerce. I am marching to promote cleaner and more efficient technologies.
I am marching so that I can tell my grandchildren that I did everything possible to create a hopeful future.
The Virtual March is about promoting solutions- not pointing fingers. It’s about joining together for the welfare of our nation, the earth and future generations. It’s about ending division and being a united nation.
This is the year we change the course of history…Join me as we march!
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 What happens at the end of the March?
The March first travels to selected sites across America to highlight the effects of global warming. On Earth Day, 2006, the March will arrive in Washington D.C. to urge:
- The president to initiate a real plan of action to address global warming.
- Congress to enact new laws to reduce global warming pollution from U.S. power plants, factories and automobiles.
- U.S. businesses to start a new industrial revolution of clean energy products that will reduce our oil dependence and global warming pollution.
Five stops along the March
Along the March route, you can stop to learn more at such places as:
- Shishmaref, Alaska, one of many rural Alaska communities which could be forced to move because of coastal flooding and erosion.
- Ski resorts in Washington and Oregon, where average winter snowfalls have been cut in half.
- Lake Powell, where drought linked to higher temperatures has caused water levels to drop, reducing water reserves. Lake Powell is a major source of water and electricity in Utah and Arizona.
- Yellowstone National Park and Cody, Wyoming, where spruce forests are being wiped out by bark beetles whose populations have grown unnaturally large because of droughts and long winters.
- Rosebud Reservation in South Dakota, where the wind is being harnessed to provide an alternative source of energy which doesn’t produce carbon dioxide emissions. (Stonyfield Farm has purchased Renewable Energy Certificates, or "Green Tags," to support this developing industry. You can become a Windbuilder too!)
So, what is global warming, really?
Although there is still disagreement about the rate and extent of global warming, in recent years overwhelming agreement has emerged within the scientific community that the earth is warming; that the warming is caused primarily by human-induced emissions of gases (largely from the use of petroleum) into the atmosphere; and that warming will continue if we don’t reduce these emissions.
Studies show that the build-up of green house gas emissions, or Co2, in the atmosphere is not only contributing to global warming, but changes in weather patterns that are leading to more extreme weather such as severe storms, flooding, and hurricanes. Rising temperatures may cause an increase in sea level, which could affect ocean front property. Rising temperatures may alter forests, impact crop yields, and affect water supplies. Here in New Hampshire, for example, our ski and maple syrup industries may suffer economically because of warming trends.
Check the state of global warming in your own state
You can find out what the government thinks might happen in your state as a result of global warming.
 One more way we’re fighting global warming—We’ve gone solar!
Every day is “sun day” at Stonyfield Farm now. We’ve just installed a solar power “array” on top of our 120,000-square-foot manufacturing facility in Londonderry, New Hampshire. It’s one thing we can do to fight global warming and demonstrate our company’s commitment to renewable energy projects.
The 5,000-square foot photovoltaic array is on the highest roof to keep it in full exposure to the sun. The integrated array will generate about 50,000 watts of energy on full sun days – that’s enough to power more than 1,600 LCD computer monitors or 500 100-watt light bulbs, or comparable to the amount of electricity 10 homes might use on an annual basis.
 There’s still time to bid with your lid—October 31 deadline!
Each year through our Profits for the Planet (PFP) Program, Stonyfield Farm donates 10% of profits to efforts that help protect and restore the earth. This year, we will donate $100,000 of these funds to three organizations that help the earth: American Farmland Trust, National Audubon Society and Rainforest Alliance.
Each organization will receive $20,000 plus a percentage of $40,000, based on your voting! You can click online to vote or send in your clean yogurt lids. Results will be posted by November 4.
 Inquiring minds, welcome here
Every now and then we get a really good question from a yogurt lover out there and we wanted to share one with you. Fourteen-year-old Marlee recently wrote us to ask: “On one of your yogurt cups, the cow is wearing a monical on its left eye. I was just wondering what it meant or what its significance was. Please reply.”
Well, Marlee (and anyone else out there with a curious mind):
First, the cow on our cups is named “Gurt” and she was actually named for us by a Stonyfield fan, in a contest we held years ago. If you needed to call Gurt in from the field, for example, you could yell out, “Yo! Gurt!” Get it?
Anyway, Gurt is wearing a monical in this instance (our Blueberry 6-ounce cup), not because she necessarily has bad eyesight, but because we like to give Gurt accessories, to give her a little pizzazz. On our “French Vanilla”, for example, she’s wearing a French beret. She’s sporting a miner’s hat on Chocolate Underground and Caramel Underground, a flower on Key Lime and strawberry eyeglasses on Strawberry. On Berry Bash, she’s in a birthday party motif.
Find out some facts about real cows over in Have A Cow. Visit a dairy farm full of cows, every day, at The Bovine Bugle.
 Cooking with culture: Recipes to avoid a personal energy crisis
Yogurt is a super food and it gets even more super with the added
protein of peanut butter and the vitamins of fruit.
Energy booster smoothie
The perfect energy booster smoothie for anytime--especially breakfast and before your gym workout.
Ingredients:
1 cup of skim milk
1 cup of Stonyfield Farm plain fat-free yogurt
1 tablespoon of peanut butter
1 frozen banana
1 teaspoon of honey
2-3 ice cubes
 Directions:
Blend all the ingredients in a blender for 5-10 seconds and enjoy!
Yields: 2 servings.
Fruit Blasted Smoothie
A low fat, energy boosting, no guilt, fruit smoothie.
Ingredients:
1 container favorite yogurt flavor
1/2 cup milk
1/4 cup orange juice
1 banana
1/2 cup frozen strawberries
1/4 cup frozen raspberries or blueberries
Directions:
In a blender, add all wet ingredients first, then add fruit, blend until smooth or to desired texture. Add more juice if needed to thin.
Yields: 2 -12 oz servings
You can find more than 500
recipes using yogurt on our website.
Thank you for requesting Stonyfield Farm's “Moos'
from the Farm” moosletter.
Please visit our website at www.stonyfield.com to
get E-Coupons for our scrumptious products and to learn more about our company,
the earth-friendly ways we do business, and ways that you can make a difference
too. Forward this moosletter to a friend!
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Stonyfield Farm, 10 Burton Drive, Londonderry, NH 03053 www.stonyfield.com
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